London Irish creates new Marketing & Communications Department

Christine Bailey appointed head of new department.

London Irish has created a new Marketing and Communications Department as part of the restructure of its off-field commercial operations. The department will be responsible for the club’s marketing, media and public relations, website and social media.

Christine Bailey has been appointed head of the new department. Christine joins London Irish following three successful seasons as Marketing Manager at Leicester Tigers and brings with her a wealth of knowledge and experience in both community and professional rugby.

Christine is joined by Communications Manager Andrew Hogan, Marketing and Communications Executive Chelsea Crossan, Digital Communications Executive Mike Stanton and Lauren Cansick, Marketing and Communications Assistant.

Announcing the formation of the new department, Bob Casey, London Irish Chief Executive, said, “First class marketing and communications are fundamental to the future success of the Club, in particular to relations with all our stakeholders. We’re pleased to have recruited Christine Bailey to head up our marcoms team. She has an impressive marketing background and is the right individual to lead the promotion of the club in this new era at London Irish. She is supported by a talented group of people who we believe will make a real difference to the club’s relations and commercial success over coming seasons.”