FoodCloud to partner with London Irish

A new and exciting not-for-profit social enterprise called FoodCloud is the latest organisation to partner with London Irish.

FoodCloud connects businesses with surplus food with charities in their local community that need it through a software platform. Since its launch in Dublin in 2013 with one Tesco store, a few small businesses and six partner charities, FoodCloud has grown to work with over 700 businesses and 2400 partner charities across Ireland and the United Kingdom. FoodCloud works with over 500 Tesco stores in the UK in partnership with FareShare. 

The FoodCloud brand will appear on the sleeve of the London Irish playing strip that will be worn in this season’s Greene King IPA Championship.

Commenting on the association, Iseult Ward, Chief Executive of FoodCloud said: “We are pleased to be able to partner with such a high profile club as London Irish as we seek to build awareness of our growing activity in the UK.  As FoodCloud expands, we have a great opportunity to develop the model at scale and work to achieve true global impact.”

Bob Casey, Chief Executive of London Irish said: “We are delighted to have FoodCloud as a sponsor for this season. We are looking forward to helping the multi-award winning start-up expand their reach in the UK, using the club’s position in the heart of the community to help create connections between food retailers and charities in their local communities, ultimately helping more people in need and also creating long-lasting benefits in the local community.”

Click here to access the FoodCloud website.